Google AdWords Description

Google AdWords

Category: Top 10 PPC Search Engines

Title: Google AdWords

Url: https://adwords.google.com

Description: AdWords is the largest and most popular of all the pay per click search engines. In fact, it's in a class all its own, with an index reaching over 10 billion web pages and 100 different language versions.

Google AdWords offers you benefits you simply won't find on other PPC search engines. Even if your site appears in Google's organic search results, using Google AdWords increases your exposure by listing your site prominently in its search results and its related search networks.

You can edit your ads and adjust your budget until you achieve the results you want. You can vary your ad format and text continually, choose text or image ads, and target your ads to specific geographic locations and languages.

There is no minimum spending requirement or time limit. You pay a one-off $5 fee to register your details and once you've put your AdWords campaign together, it can be up and running within minutes. There is a minimum bid of $0.01 (although in most cases you will have to pay a lot more than this).

Like all PPC search engines, your Google AdWords ads are ranked by the bid price you are willing to pay, but Google also takes into account the relevance of your ad and will give precedence to ads with higher click-through rates. Therefore you could be paying $0.01 more per click than the advertiser ranked above you, but he has a better clickthrough rate, giving him greater "value", according to Google.

But like most Google interfaces there is the hidden, no-one-will-ever-tell Google algorithm that affects your overall placement in the bidding line-up.

You can create as many ad campaigns as you like, break them down into specific keyword clusters and bid on as many key phrases as your budget will allow. It don't come much better than that, folks!

Google provides great tools to help advertisers, including Google Analytics which is integrated with AdWords to help you discover which keywords perform and which you should cut. There's a Website Optimizer (in beta) which enables you to test variations of marketing content on your landing pages to see which version results in increased conversions.

Google also provides excellent tutorials for the beginner, to walk them through the process of setting up an AdWords campaign.

Highly Recommended

Volume: Very High

Regionalization: Yes

Keyword Suggestion: Yes

Minimum Click Costs: $ 0.01

Sign-up Bonus: None

Start-up Costs: $5

Click Fraud Index: Low Risk

Clicks: 4867

Pagerank:

Alexa Ranking

Alexa Traffic Graph for https://adwords.google.com

Top 10 PPC Search Engines Links

Top 10 PPC Search Engines Links
Google AdWords

Google AdWords provides just about everything you could want in pay per click search advertising. It's quick and easy to set up an account and you can have your ads up and running in about 5 minutes from sign-up. There are excellent tutorials to help the new advertiser, and a number of good tools to assist advertisers to increase conversions.

There's an initial cost of $5 to set up an account and bids start at $0.01, although you should expect to pay a lot more than this for popular keywords.


Yahoo! Search Marketing

Yahoo! Search Marketing maintains a highly professional, well maintained site. It pioneered the pay-per-click search engine model in 1997,after seeing a need for a more focused search engine. After operating as GoTo.com the name was changed to Overture and in 2005 it was rebranded as Yahoo!Search Marketing.

Yahoo's main product, Sponsored Search, provides sponsored listings in search results on the Web's top portals and search engines, reaching over 80% of active Internet users.

Yahoo! is currently offering a $25 free credit when you sign up.


MIVA

MIVA is a network of partner sites powering over 2 billion queries per month. When you open an account with MIVA your ad can appear across the MIVA network, which includes sites such as CNet.com, InfoSpace and WorldNews.

MIVA's proprietary bid-for-position technology allows you to set the amount you wish to pay for each keyword.

MIVA provides a full suite of management tools to help improve ROI.

Get $25 in your account when you sign up with Miva today.


7Search

7Search focuses on serving website owners of "low profit margin" categories of business that can not afford to pay over ten cents per visitor.

7Search currently provides advertiser results for over 1.5 billion searches a month.


ABCSearch

ABCSearch has been around since 2001. According to ABCSearch it is the world's largest privately held meta search engine handling over 3 billion searches a month across its network of specialized engines and smaller search engines offering online advertisers an affordable way to diversify their PPC traffic efforts.

ABCSearch is currently offering up to $100 in free search traffic to PayPerClickSearchEngine.com visitors.


Microsoft adCenter

Microsoft adCenter is the new player in the big league when it comes to pay per click search marketing, but it's already making an impact.

It offers a great range of features including the ability to target your ads to Live Search users who match your optimum target-market criteria.

Signing up is quick and easy with a $5 sign-up fee. If you're spending $30 a day in search advertising you can take advantage of QuickLaunch and have one of the Microsoft Media Specialists help you plan, create, execute, and analyze your first adCenter campaign.


Findology

Findology Interactive Media, Inc. was founded in May 2000 and is currently serving over 3 billion searches per month.

Findology is currently offering PayPerClickSearchEngine.com visitors a $50 bonus in free clicks when they sign up using this link:

http://www.PayPerClickSearchEngines.com/findology-promo


Marchex AdHere

Marchex's stated mission is to provide consumers with the most comprehensive and compelling local experiences on the Internet; to provide local businesses with the best products for acquiring customers; and through a shared commitment to each other and to its customers, to deliver consistent product innovation and shareholder value creation.

It's done this by amalgamating its vertical search properties and other assets into its pay-per-click advertising channel, Adhere, providing advertisers with national presence and local impact.


Searchfeed

Searchfeed.com provides online advertisers with a cost-effective, easily tracked method of generating sales leads.

Searchfeed offers unique campaigns for advertisers of all types and sizes and can support advertiser listings for countries in various world markets.

the Pay Per Click Guide

In this guide:
What is PPC Advertising?
Why is it a smart way to promote yourself on the web?
What do advertisers need to be careful of?
What PPC search engines and programs are on offer?

What is Pay Per Click Advertising?
Pay Per Click (also known as Pay Per Ranking, Pay Per Placement, Pay Per Position or Cost Per Click) enables you to list your site at the top of search engine results by advertising on keywords that best describe your product or service. It's a dynamic marketplace - the higher you bid, the higher your advertisement will be displayed in the list.

You pay only when a searcher clicks on your listing and connects to your site. You don't pay to list, you only pay for clicks or click throughs. This way you only pay for the traffic to your site, there are no other hidden costs.

Pay Per Click is not only available on search engines. Publishers can also include PPC advertisements on their sites. For example, we use Google's PPC Adsense product as you can see in the left-hand column.

It's a smart idea...
An account with a PPC search engine is a great way to drive targeted traffic to your site because you only pay for actual clicks to your site. It allows you to get maximum exposure, while you control the amount you want to spend on your marketing campaign. You can clearly track the effectiveness of your ad campaign.

But be careful...
Advertisers need to be wary of PPC search engines that offer clickers money or incentives to click through their results. Our advice is to steer clear of these search engines or programs as the clicks you pay for may not be the best quality.

So what's on offer?
Below is a list of Search Engine reviewss. Click here to read the reviews back in "2002".

Whilst there has been considerable consolidation within the industry, there are many PPC programs available to advertisers.

The world of Pay Per Click advertising has grown into a multi-billion dollar industry. PPC providers have become more sophisticated, providing enhanced account features. Such features enable you to select which countries you want your ads displayed in and in what language. There are also more companies providing bid management services such as Atlas One Point, to help you manage your PPC campaigns across multiple engines.

The Pay Per Click Guide provides an overview of several pay per click programs on offer. Each program is reviewed using the following four criteria:

Price: How much do you need to spend to open an account?
What is the minimum bid amount?
Traffic: You want visitors to your website. Find out what traffic volumes you can expect.
Interface: Find out where your listings will be published.
Extras: Allows us to share any extra tidbits about the service with you
.